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Vinyl Banner Printing Guide

Everything You Need To Know About Printing Vinyl Banners

Vinyl banners are an incredibly versatile product, ideal for a great variety of uses.  With todays competative sales environments, you need something that grabs peoples attention and gets your message across quickly. Vinyl banners are great for promoting products at exhibitions, conferences, sporting events, corporate gatherings, or even birthday parties. They easile gather attention and are most effective if you incorporate large, bright images.  People usually special promotion, event, team or school.

Vinyl is very flexible, this makes vinyl banners highly portable, maneuverable, and they can be used almost anywhere. Aside from their mobility, vinyl banners are also very durable. They can withstand the elements for a long period of time while maintaining their brilliance.  The best part–banners can be rolled up, folded, etc., making them extremely convenient to store for later use. These characteristics alone make them an excellent value investment.

If you are looking to reuse your banner, don’t include information that could easily change such as a price point or date. 

It’s better to advertise saying 

"Everything 40% Off normal Price – This Weekend” 

instead of

"All Meals Just £6.99 on Saturday, May 12” 

This way you’ll end up with banners that can be rolled up, stored away and reused time and time again. 

For the most part, designing files for banner printing requires the same procedures and design principles as any other printed products. However, there are a few designer tips for this product that you can take into account. They are as follows:

When designing files for larger banners, there tends to be more flexibility in terms of resolution for vector-based elements. One would be able to get away with submitting files that have a 150 dpi. Keep in mind that this does not apply to image based elements. Images such as logos and photographs should always be at 300 dpi.

Determine the space you need to hang your banners carefully; take measurements of the space(s) when possible. Consider how you could be mounting the banners. They can be set up with grommets that allow for roping the banners, or pockets to slip poles through. If you are using ropes to tighten the banner corners, then consider the room you would need to stretch the banner.

E-printing banners come hemmed and with eyelets as standard, you should always account for this in the bleed. For instance, the normal recommended bleed is .125 inches. On banners with eyelets , Consider the placement of the eyelets when designing, bleeds are recommended to go up to a square inch on all corners.

A note on colours

Neon and Pantone colours cannot be printed on banners. Remember that all files are always converted to CMYK before printing. Be sure that when designing files for the banners, you are doing so in CMYK. This will ensure that you get a clearer idea of the color densities on your banner piece.  Keep in mind that different screens produce different colors; final prints will not be able to match 100% what is seen on the screen.


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